Columbia College Chicago is a higher education institution specializing in arts and media disciplines, with nearly 12,000 students pursuing degrees within 120 undergraduate and graduate programs.
When LCP met with the school to present its web-to-print and fulfillment capabilities, the college had no plans to change the way it fulfilled acceptance kits and marketing inquiries. However, that presentation sparked many internal discussions and a follow-up meeting with the director of admissions, who was impressed with LCP’s online solutions and the efficiencies that we offered.
Today, LCP regularly receives data from the college that is imported into LCP fulfillment systems to dynamically generate personalized communications. Interested students and parents who inquire are immediately sent a relevant package based on their interests. For college acceptance kits, customized letters and temporary ID cards are produced and combined with additional components of the appropriate kit, assembled and prepared for mailing to the recipient.