Columbia College: Creative Print for Higher Education
Helping to Provide A Personalized Experience for Every Student
Founded in 1890, Columbia College is a private educational institution that today has an enrollment of approximately 6,700 students. The school offers 60 undergraduate and graduate level degrees, and is accredited by the Higher Learning Commission.
Columbia College offers a wide variety of academic coursework and is organized into various schools, including music, business, communication, design, fashion, film & TV, theater & dance, and visual arts.
Challenges
With such a diverse offering of academic degree programs, Columbia College regularly sends out correspondence and mailings to students and parents, including welcome kits, acceptance/rejection letters, registration information, class schedules and more.
The preparation, fulfillment, and mailing of these communications was historically managed in house, which was time-consuming, inefficient, and not cost effective. The Columbia College staff was printing, and storing a wide variety of materials and substrates, forecasting stock levels, and assembling mailings ranging from simple letters to full, multi-component kits.
The school had to find a better, more efficient, and budget friendly way to handle its ongoing print and fulfillment needs, while ensuring timely delivery to recipients.
Solution
Columbia College’s initial contact with LCP was to discuss its web-to-print services.
However, after learning about the organization’s capabilities to manage all printing, fulfillment, kitting, mailing, and inventory management services under one roof, in addition to its outstanding reputation for top quality work and reliability, Columbia College chose LCP as their long-term partner to manage its dynamic and ever expanding student correspondence needs.
Results
Fully integrated into Columbia College’s admissions and bursar’s offices, LCP receives data files that identify the types of student or parent communications that need to be mailed out.
From there, LCP immediately begins the printing, production, kitting, and mailing process to fulfill those obligations.
In addition, LCP maintains at all times a sufficient stock of Columbia College’s branded materials, which can also be printed on demand as needed.
Whether it be an acceptance kit, customized letters, temporary ID cards, class schedules, or any other kind of communication, LCP produces, assembles, kits, and mails fully branded, top-quality packages, all personalized to match each student’s area of interest or study.
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